Would you consider your perspective helpful or detrimental to your ability to achieve your goals? Do you feel optimistic in the most difficult of situations… Read More »How to Change Your Perspective on Negative Situations
When your portfolio of clients is small, using Google Drive (Docs, Sheets, and Slides) or Excel to create marketing reports manually is common practice. These… Read More »Automating Reports Helped This Agency Scale From 25 to 500+ Accounts in Just a Few Years
Client dashboards are powerful tools to present KPIs to your clients in a professional and visually-pleasing way, while also saving you time and improving your operational efficiencies.… Read More »15+ Top Client Dashboards: Different Tools for Different Agency Needs
Klipfolio is a cloud-based tool that allows users to connect multiple 3rd party data sources, and then view that information through custom dashboards, visualizations, and reports.… Read More »15+ Alternatives to Klipfolio (Arranged by Use Case)
If you own or work at a marketing agency, you know that reporting your results and providing business intelligence to clients in a clear, concise,… Read More »Reporting Dashboards for Agencies: A Step-by-Step Guide to Automate Your Reports
Marketing is all about continuously drawing in new leads and convincing them to make the conversion to customer and ultimately brand advocate. Although moving each… Read More »4 Customer Retention Emails That Reduce Churn
There are plenty of ways the world has changed recently, and companies both large and small are working at breakneck speeds to adapt to the… Read More »Email Bounces: Must-Know Info for COVID-19
I am still catching my breath. Adobe has agreed to acquire Marketo for $4.75 billion. The deal is the biggest in Adobe’s history and a… Read More »Adobe Changes Its Marketing Cloud Trajectory With Marketo Acquisition
The GDPR (or General Data Protection Regulation), Europe’s new data privacy regulation, applies to all organizations — including publishers — doing business with residents of… Read More »Google’s Interpretation Of GDPR Puts Publishers In An Untenable Position: Forrester Recommends Rebellion