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There are plenty of ways the world has changed recently, and companies both large and small are working at breakneck speeds to adapt to the… Read More »Email Bounces: Must-Know Info for COVID-19

I am still catching my breath. Adobe has agreed to acquire Marketo for $4.75 billion. The deal is the biggest in Adobe’s history and a… Read More »Adobe Changes Its Marketing Cloud Trajectory With Marketo Acquisition

The GDPR (or General Data Protection Regulation), Europe’s new data privacy regulation, applies to all organizations — including publishers — doing business with residents of… Read More »Google’s Interpretation Of GDPR Puts Publishers In An Untenable Position: Forrester Recommends Rebellion